Amanda Frolich

Founder of Amanda’s Action Club

Amanda Frolich is an award-winning children’s entertainer and CEO who has spent over 30 years transforming how families introduce movement, play, and physical confidence from the earliest years. 

Amanda’s passion for movement and learning through activity began early and became the foundation of her life’s work. Over three decades, Amanda’s Action Club has grown from community-level classes to a globally recognised brand, with sessions designed to build strength, coordination, balance, and social skills in young learners. Her work has also extended into children’s parties, music productions, and digital content that promotes fun, health, and movement. 

Amanda’s influence extends beyond programming into national advocacy. She was invited to serve as a Children’s First Champion in the UK Parliament, where she works to encourage policymakers to prioritise children’s health and activity in decision-making. 

In addition to her leadership of Amanda’s Action Club, Amanda is a published author, creator of chart-topping children’s songs, and a frequent media contributor on topics related to early years activity, healthy development, and family engagement. She continues to champion an active start to life, leveraging her experience to inspire families, educators, and communities to encourage healthy bodies and confident minds for a new generation.

Amanda Frolich

Founder of Amanda’s Action Club

Amanda Frolich is an award-winning children’s entertainer and CEO who has spent over 30 years transforming how families introduce movement, play, and physical confidence from the earliest years. 

Amanda’s passion for movement and learning through activity began early and became the foundation of her life’s work. Over three decades, Amanda’s Action Club has grown from community-level classes to a globally recognised brand, with sessions designed to build strength, coordination, balance, and social skills in young learners. Her work has also extended into children’s parties, music productions, and digital content that promotes fun, health, and movement. 

Amanda’s influence extends beyond programming into national advocacy. She was invited to serve as a Children’s First Champion in the UK Parliament, where she works to encourage policymakers to prioritise children’s health and activity in decision-making. 

In addition to her leadership of Amanda’s Action Club, Amanda is a published author, creator of chart-topping children’s songs, and a frequent media contributor on topics related to early years activity, healthy development, and family engagement. She continues to champion an active start to life, leveraging her experience to inspire families, educators, and communities to encourage healthy bodies and confident minds for a new generation.